onger vase life, less waste, and flowers handled with care. That’s what our collaboration with Chrysal is all about. Because the better we work together, the stronger your floral work becomes. Think longer-lasting blooms, smart post-harvest treatments tailored to each variety, and innovations that reduce our environmental footprint.
So what's in it for you as a florist?
It’s simple: flowers that stay beautiful for longer mean happier customers and less waste. Thanks to:
- Tailor-made pre-treatment recipes, adjusted for each crop (and sometimes even per cultivar!) to ensure the best quality and vase life.
- On-farm training and hygiene audits, so that flowers are treated under optimal conditions. Hygiene is crucial during the post-harvest phase. A specially developed app and audit programme improve quality control and reduce waste.
- Sea freight simulations in Nairobi. Chrysal Africa houses four climate-controlled chambers and a vase-life lab, where we test how to ship flowers to Europe, sustainably and in excellent condition. In the photo on the right, you can see how flowers are wrapped with the FreshLiner, which reduces water loss during long-distance transport.
Making the supply chain smarter and greener together
At Marginpar, we believe in strong, long-term partnerships. And it pays off. We’ve been working closely with Chrysal for years. We learn from each other, innovate together, and continuously improve every step in the chain, from our farms in Africa to your shop floor.
“Taking sustainability and quality to the next level”
Bram van Mil (Product Manager at Marginpar):
“Chrysal is a natural partner for us. Their expertise covers the entire chain, from plant to consumer. Their focus on reducing CO₂ and waste, sourcing sustainable materials and improving transport efficiency perfectly aligns with our sustainability goals. Together, we’re making the supply chain smarter and greener.”
“Marginpar’s broad assortment challenges us to raise our game”
- Margriet van der Ploeg (Technical Consultant at Chrysal)
Margriet: “Working with Marginpar is incredibly interesting and rewarding. Their wide range of varieties, grown at different locations in Africa, really puts our technical know-how to the test. Together with teams in the Netherlands and Africa, we determine the best post-harvest treatment for each crop to preserve top quality. This partnership shows how collaboration leads to better outcomes, putting top-tier flowers in the hands of florists.”
Working Together for Sustainability
Our shared goal? Less CO₂, less waste, better flowers. Through:
- Smarter logistics
- Sustainable materials
- Innovations in transport, such as using sea freight
Accelerating sustainable development
Nora Meijerink (Sustainability & People Director at Chrysal): “Working with Marginpar accelerates our sustainability ambitions in floriculture. Every innovation we realise, by combining our strengths, helps build a more sustainable industry. Together, we make a real difference. And that’s incredibly valuable.”
Looking ahead
In 2025, we’ll renew our partnership with a fresh commitment. We’re continuing to build a sustainable, innovative future. So you, as a florist, can keep working with flowers that are not only beautiful but responsibly grown.
Curious what’s coming next?
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